Wednesday 30 July 2014

Why Join a Professional Association?


Professional Associations are Industry Sector Groups who are usually specialized in a specific sector. They offer many services to companies which help businesses to achieve their goals and stay competitive in the market. According to PEI, 85 percent of business failures will occur in companies with no ties to Professional Associations. As an entrepreneur, one of your primary goals is to grow and avoid any failure. Joining a Professional Association definitely has many benefits for your business. It can reduce the chance of failures in your company for a small fee, which will affect your business in the long-term.

In this paper we are going to review benefits of joining with a Professional Association and see how their services will help your business.

Networking 



It is an essential fact that networking with the right people in your industry will help to grow your business, especially in young industries. By networking with other people in your industry, you can all work together and create a better image of your sector and make your company visible among the right people. Professional Associations gather elite professionals that have deep knowledge about the industry sector and allow the exchange of a variety of ideas and opinions. You need to be a productive member, attend meetings regularly and establish new relationships and friendships.


Cooperation with Other Members 



It is not a secret that many businesses are more successful than others. Some of them will receive many orders and sometimes they may even need to reject the orders simply because they do not have enough capacity. Increasing production capacity is often time-consuming and expensive. The answer to this problem is whether to say no to your customers or as my favorite is, consider outsourcing and using private label quality products. If you are a member of Professional Association, you will have a better opportunity to get these orders from your fellow members.


Shared Knowledge and Experience 



The number of members varies from one Professional Association to other one. In some there may be four or five members and in another 20,000 members. Imagine the experience and knowledge that each member holds. Combining all of these experiences together, gives each and every member increased power and additional opportunities to learn from their wisdom or their past mistakes. There is always the possibility of learning from peers for members who want to develop new skills and expand their knowledge.


Growth opportunities 



It happens every day and you can find it in the business section of every major newspaper, new products, joint venture, mergers and acquisitions. When you are a member of a Professional Association you have more knowledge about other members and you are also visible to them. When this type of opportunity arises, it is more likely that other fellow members consider you for projects.


Emerge as a Leader 



In some cases being a member of Professional Association helps you to emerge as an industry leader. There are opportunities to be invited or volunteer at different events and speak about your industry. This will help to educate people and it will give you the opportunity to develop new relationships. This would also be a free publicity for your brand. You can also write articles and publish it on your organization newsletter or even community newspapers. In this way you can promote your name in front of many people.

There are many benefits if you are a member of a Professional Association including but not limited to subscription to newsletters and magazine, members only offers, conferences and seminars and many more. But remember what you can gain from being a member of a Professional Association is totally up to your involvement with the organization.

You can get more information and find comprehensive list of Professional Associations and Chambers of Commerce at http://www.Tradorf.com/

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